Blueprint
T

СПЕЦИАЛЬНЫЙ ПРОЕКТ

Выбираем ЖИЛОЕ ПРОСТРАНСТВО

по архетипу

личности

иллюстрации: Ксения стойлик

ТЕКСТ: ЯНА НИКУЛИНА

Чтобы жить долго и счастливо

ПРАВИТЕЛЬ

ПРАВИТЕЛЬ

ТВОРЕЦ

ТВОРЕЦ

МУДРЕЦ

МУДРЕЦ

ГЕРОЙ

ГЕРОЙ

ЛЮБОВНИК

ЛЮБОВНИК

МАГ

МАГ

ИСКАТЕЛЬ

ИСКАТЕЛЬ

БУНТАРЬ

БУНТАРЬ

ЗАБОТЛИВЫЙ

ЗАБОТЛИВЫЙ

ОТКРЫТЫЙ

ОТКРЫТЫЙ

ВЕСЕЛЬЧАК

ВЕСЕЛЬЧАК

НЕВИННЫЙ

НЕВИННЫЙ

Выберите архетип, чтобы узнать больше

Для каждого человека чувство дома создают разные вещи. Чтобы понять, где вам будет легко дышать и приятно жить, изучите свои приоритеты через архетипы.


Эту систему разработали Кэрол Пирсон и Хью Марр. Они взяли за основу архетипы Юнга и объединили их с социальными теориями Макклелланда и Маслоу.


Архетипы Юнга — это модели поведения из коллективного бессознательного (всех знаний и образов, которые достались психике от предков). Система Пирсон — Марра помогает понять, как бессознательное проявляется в жизни, какие страхи и потребности подсвечивает.


Вместе с компанией PIONEER и психологом Еленой Мицкевич разбираемся, на что нужно обратить внимание. В каждом человеке проявляется два или больше главных архетипов — ориентируйтесь на описания, которые кажутся знакомыми и близкими.

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WHO ARE YOU?

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Елена Мицкевич, психолог, автор подкаста и создатель портала «Ты — это важно»:

«Правителю сложно чувствовать себя комфортно в заурядном доме — все, что его окружает, должно отражать силу и статус. Он выберет дом, над которым работала команда знаменитых профессионалов, престижную локацию и безупречное обслуживание».


Любит ощущать свою власть и высокий статус

Умеет управлять другими

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Клубный дом OPUS на берегу Москвы-реки — будущая современная достопримечательность. Архитектурную форму, которая напоминает течение воды, разработало легендарное бюро «Цимайло Ляшенко и Партнеры». Изысканный дизайн лобби подготовили дизайнеры бюро Натальи Белоноговой — они работали над интерьерами ресторанов White Rabbit и «Гвидон».


Ценит четкость и структуру

Боится неудач и хаоса

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Елена Мицкевич:

«Творцу будет сложно жить в месте, где уже все решили и сделали. Его главная потребность — создавать и трансформировать материю. Творец выберет квартиру с чистовой отделкой и выплеснет поток идей на дизайнеров, чтобы его жилье было уникальным и отражало характер».


Ценит свободу самовыражения

Стремится сделать все идеально

Перебарщивает с самокритикой

Боится почувствовать себя посредственным

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В премиальном квартале HIGH LIFE можно выбрать квартиры с отделкой White Box, где уже сделали черновые работы, шумоизоляцию и выводы для кондиционеров. Это чистый лист, чтобы создать жилье полностью под себя. А панорамные окна квартир с видовыми эркерами увеличивают размер пространства и дают больше простора для творчества.

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Елена Мицкевич:

«Мудрец понял жизнь и не спешит — размеренный ритм жизни помогает ему спокойно думать. Он ценит, когда в самом доме и рядом с ним есть уединенные пространства, чтобы он мог полностью погрузиться в свой внутренний мир».


Любит все хорошенько обдумать

Опирается на интеллект и анализ

Делится знаниями с другими

Боится узнать, что был не прав

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В клубном доме OPUS будет меньше двухсот квартир. В каждой из них панорамные окна выходят на Москву-реку — это отличное место, чтобы остаться наедине с собой и своими мыслями. Дом стоит на Дербеневской набережной, где можно неторопливо прогуляться и полюбоваться видом на воду.


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Елена Мицкевич:

«В герое бурлит энергия и желание менять пространство вокруг себя. Ему не подойдут готовые решения, потому что герою важно вносить вклад и проявлять индивидуальность во всем, что касается его жилья, — от планировки до дизайна».

Хочет сделать мир лучше

Любит принимать решения сам

Наслаждается конкуренцией

Боится быть слабым и беспомощным

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В жилом квартале PRIDE герою будет комфортно не только в квартире, где он выразил свою индивидуальность. Проект лобби разработала студия Sundukovy Sisters, которая занималась дизайном пятизвездочных отелей в Париже, Берлине, Барселоне, Токио и других городах.

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Елена Мицкевич:

«Любовник постоянно ищет чувственные и эстетические удовольствия. Ему важно, чтобы в пространстве было легко наслаждаться элегантной отделкой, тонкими ароматами и приятными телесными ощущениями».

Ценит красоту и чувственные наслаждения


Хочет, чтобы им восхищались

Любит прикасаться к другим людям

Боится одиночества

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В квартале HIGH LIFE легко заботиться о теле — расслабиться в спа-зоне, позаниматься со своим тренером в фитнес-клубе, пригласить проверенного мастера по волосам или по маникюру. А душу порадуют завораживающие виды на город — из панорамных окон видно центр Москвы, Садовое кольцо, Кремль, Дом музыки, МГУ и другие архитектурные доминанты.

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Елена Мицкевич:

«Маг реализуется в гармонии с окружающим миром. Он творит свою внутреннюю реальность, в которой чувствует покой и вдохновение. В этом ему помогает природа — поэтому важно, чтобы рядом с домом можно было дышать свежим воздухом, слушать шум воды и любоваться деревьями».

Хорошо знает и умеет очень многое 

Стремится к балансу и гармонии

Может умело манипулировать людьми

Боится неожиданных последствий

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Магу понравится концепция жилого квартала SHIFT — здесь двор оформлен как ландшафтный парк, а на лоджиях всех малоэтажных корпусов разместят кустарники и деревья. За пять-десять минут можно дойти до Нескучного сада, Парка Горького и набережной Москвы-реки, чтобы восстановить силы наедине с природой.


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Елена Мицкевич:

«Искатель стремится к внутренней свободе и легкости перемещений. Ему важно, чтобы из дома можно было легко уехать искать приключения, а не стоять в долгих пробках или ждать такси полчаса».

Не может жить без авантюр и нового опыта

Умеет быть честным с собой и другими

Ищет себя через изучение мира

Боится рутины и ограниченности

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Клубный дом OPUS и квартал HIGH LIFE расположились в самом центре Москвы — доехать до Садового кольца и всех возможных развлечений города займет пять-десять минут. Еще рядом Павелецкий вокзал — с него можно быстро добраться до Домодедово на аэроэкспрессе и улететь исследовать новые места.


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Елена Мицкевич:

«Бунтарю важно чувствовать, что он может сделать все по-своему и реализовать стремление менять порядки на благо. Квартира без отделки идеально подойдет — он с радостью сам решит, как устроить пространство. И включится в жизнь сообщества дома — ведь Бунтаря наполняет возможность влиять на мир вокруг».

Разрушает то, что устарело и не работает

Боится быть бессильным и заурядным

Иногда шокирует людей своими действиями

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Любит делать все по-своему

Бунтарю нужно свободное пространство, чтобы выразить ценности и сделать все, как ему нужно, — от планировки до дизайна. Чистым листом могут стать квартиры без отделки — они есть во всех премиальных проектах девелопера PIONEER.


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Елена Мицкевич:

«Заботливый восполняет силы и энергию, когда окружает вниманием близких. Он чувствует себя комфортно в безопасной для него, детей и питомцев среде — когда можно вывести собаку на прогулку по просторному парку или поиграть с ребенком на продуманной площадке».

Любит быть нужным и полезным

Наслаждается заботой о других

Ценит искреннюю благодарность

Боится, что с близкими что-то случится

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В центре премиального квартала HIGH LIFE раскинулся живописный двухуровневый сад размером в четыре футбольных поля. Это настоящий городской оазис с березовой рощей, хвойными деревьями и кустарниками. Там есть безопасные игровые площадки для детей и спокойные зоны отдыха для взрослых, где приятно проводить время с близкими.

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Елена Мицкевич:

«Для открытого на первом месте — потребность в общении. Он любит чувствовать себя частью компании близких и приятных людей. Открытому понравится жить там, где можно собирать много людей, вместе работать, отдыхать, смотреть кино или обсуждать книги».

Ценит глубокую связь с другими

Хочет быть частью чего-то большего

Любит активно проводить время

Боится быть отвергнутым

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Создатели жилого квартала HIGH LIFE позаботились о клубной инфраструктуре, в которой удобно собирать большие компании — обсудить дела в коворкинге, посмотреть вместе фильмы в частном кинозале, отдохнуть у камина в уютной лаундж-зоне или устроить семейный ужин в просторном обеденном зале.

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Елена Мицкевич:

«Сегодня весельчак играет в теннис, завтра — собирает шумную вечеринку. Он не терпит однообразия и монотонной рутины. Для весельчака важно изучить инфраструктуру дома и района — достаточно ли рядом мест, чтобы развлечения часто менялись и не успевали наскучить».

Часто поступает спонтанно

Ведет себя живо и естественно

Ценит легкость и веселье

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Боится почувствовать себя скучным

В жилом комплексе PRIDE весельчаку не будет скучно даже во дворе — на первых этажах разместятся кофейни, пекарни, рестораны, бьюти-бары и спа-салоны. 15 минут на автомобиле — и вы уже на Цветном бульваре обедаете в ресторане Found и делаете покупки в ТЦ «Цветной», чтобы после этого сходить в Театр Наций. Если не хочется никуда ехать, но есть желание провести время активно, — в пешей доступности комплексы с катками, игрой в сквош и футбол, бассейны и скалодромы.

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Елена Мицкевич:

«Основная цель невинного — не напрягаться и не брать на себя слишком много ответственности. Для него важно чувствовать, что о его потребностях уже подумали, — в квартире, где можно расслабиться и ничего не решать, невинному будет хорошо и комфортно».


Живет в легкости и наслаждении

Не любит стресс и напряжение

Всегда верит в лучшее

Боится ошибаться

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В премиальном квартале HIGH LIFE есть квартиры с двумя универсальными стилями отделки. Стиль ART — это монохромная и гармоничная современная классика, а стиль FUSION — эклектичный, сияющий и полный контрастов модерн. Дизайнеры продумали отделку до мелочей, чтобы вы могли быстро заехать и наслаждаться новой квартирой.

РЕКЛАМА • ООО «СЗ «ОПУС»

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