14 НОЯБРЯ 2019

Ищите Prada в цветочных магазинах — кампания Prada Resort 2020 стала упаковочной бумагой для букетов

Prada показали рекламную кампанию коллекции Resort 2020. В ней распечатанные фотографии Дрю Викерса и Кейдзо Китадзимы становятся упаковочной бумагой для цветов, а после — превращаются в живых людей, которые уносят с собой брендированные букеты. Фрея Беха Эриксен, Лекси Болинг, Сара Блумквист и другие модели демонстрируют одежду, обувь и аксессуары из курортной коллекции. Также Prada перенесли сюжет кампании в реальную жизнь: изображения стали оберточной бумагой для букетов в цветочных магазинах знаковых городов мира — Москвы, Лондона, Милана, Нью-Йорка, Парижа, Шанхая и Токио. В Москве такие букеты можно найти в более чем 20 флористических студиях. Где они расположены — ответ есть тут.

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margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;"><a href="https://www.instagram.com/tv/B42PJfboX26/?utm_source=ig_embed&utm_campaign=loading" style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;" target="_blank" rel="nofollow noreferrer">Публикация от Prada (@prada)</a> <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2019-11-14T13:43:22+00:00">14 Ноя 2019 в 5:43 PST</time></p></div></blockquote> <script async src="//www.instagram.com/embed.js"></script>

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