18 ИЮНЯ 2020

Двойник Ирины Шейк — в новой кампании Burberry

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margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;"><a href="https://www.instagram.com/p/CBkhNv0AfTm/?utm_source=ig_embed&utm_campaign=loading" style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;" target="_blank" rel="nofollow noreferrer">Публикация от Burberry (@burberry)</a> <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2020-06-18T09:00:23+00:00">18 Июн 2020 в 2:00 PDT</time></p></div></blockquote> <script async src="//www.instagram.com/embed.js"></script>

Burberry показали кампанию пре-коллекции осень-зима 2020. Над снимками работал фотограф Данко Штайнер. Героями проекта стали друзья бренда — модели Ирина Шейк и Рис Нельсон. В кадре они взаимодействуют со своими двойниками, исследуя концепцию дуальности, которая входит в ДНК бренда. Для коллекции креативный директор Burberry Риккардо Тиши переосмыслил архивные предметы и коды дома. Так, культовый принт в клетку окрасился в камуфляж, а стеганые вещи оживились за счет ярких цветов. За макияж моделей отвечала новый креативный директор Burberry Beauty Исамая Ффренч, которая заняла эту должность в конце мая. Коллекцию уже можно купить в избранных магазинах Burberry по всему миру и онлайн.