Louis Vuitton провели показ мужской коллекции весна-лето 2021 на причале в Шанхае

06 АВГУСТА 2020

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margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;"><a href="https://www.instagram.com/tv/CDgp6zkjpwX/?utm_source=ig_embed&utm_campaign=loading" style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;" target="_blank" rel="nofollow noreferrer">Публикация от Louis Vuitton Official (@louisvuitton)</a> <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2020-08-05T14:04:15+00:00">5 Авг 2020 в 7:04 PDT</time></p></div></blockquote> <script async src="//www.instagram.com/embed.js"></script>

Louis Vuitton показали мужскую коллекцию весна-лето 2021 в Шанхае. Местом проведения шоу стал причал на берегу реки Хуанпу у музея Tank Shanghai. Такая локация выбрана не просто так — с показом креативный директор линии Верджил Абло презентует новую концепцию коллекции «Послание в бутылке». Дизайнер решил отправить бренд в путешествие — виртуально и буквально, чтобы ближе познакомиться с клиентами дома в разных странах мира. Сначала Абло срежиссировал и представил фильм The Adventures of Zoooom with Friends, героями которого стали анимационные персонажи, придуманные художником Reggie Know. Фильм начался с места рождения Louis Vuitton в Аньере — в кадре грузчики упаковывали грузовые контейнеры и загружали их на баржу, которая затем поплыла по Сене. По задумке, первой точкой круиза анимированных персонажей, которые прятались на барже как безбилетные пассажиры, и стал Шанхай. Так на импровизированном подиуме оказались грузовые контейнеры с монограммой LV, из которых и выходили модели.

В коллекцию вошли спортивные вещи, костюмы-тройки, пиджаки, худи, брюки и пальто. В палитре Абло использовал как классические белый, черный и бежевый, так и голубой, розовый и неоновые оттенки. Отдельные вещи украшал принт в виде шахматной доски, а также аппликации в виде персонажей The Adventures of Zoooom with Friends. Образы дополняли сумки, асимметричные очки и высокие шляпы. Шоу закрыл актер Крис Ву — в руках у него был надувной маскот LV, который будто шел по подиуму вместе с моделью.

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