12 ЯНВАРЯ 2021

Нью-Йоркский бренд Area запускает кутюрную линию

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Нью-Йоркский бренд Area, в числе фанатов которого Бейонсе, Кендалл Дженнер и Мишель Обама, запускает кутюрную линию. Ее представят 28 января во время Недели высокой моды в Париже.

Также основатели Area Бекетт Фогг и Пиотрек Панщик, в прошлом выпускники Parsons и финалисты конкурса LVMH Prize, собираются перейти на концепцию see-now, buy-now в отношении коллекций ready-to-wear. Вместе с новостями о будущем марки дизайнеры поделились новой рекламной кампанией. В ней приняла участие трансгендерная «королева Vogue» Лейоми Мальдонадо.

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